Blog

How to overhaul your content strategy for SEO

Search Engine Optimisation (SEO) and content marketing are often viewed as two unrelated practices. They’re usually run by separate teams, with very little cross-over. The truth is though, SEO and content marketing go hand in hand. At least they should. SEO needs content because it...

What the heck is inbound marketing?

Since the widespread emergence of search engines and social media, marketers have been constantly stressing the importance of inbound marketing. So what exactly is it and why is it so important?To better understand exactly what inbound marketing is, it’s important to understand the flipside of...

Green Door Co Newsletter – February 2018

Happy New Year from Green Door Co!We hope you had a restful and relaxing break. I was lucky enough to get away to Tassie to explore their pristine beaches, eat my weight in oysters, get artistic at Mona and celebrate a friend’s wedding.Like me, I’m...

What to include in your next email marketing campaign

Email marketing is the perfect tool for building leads, driving conversions and strengthening your relationship with your customers or clients. A great email will engage your target audience and help you to build your audience base, while a bad email could see your unsubscribe rate...