Creating relevant, engaging and rich content on a regular basis can be a challenge for brands. It can be tricky to remain inspired and formulate new content ideas that will attract attention while prompting engagement amongst your target audience. So where are the best places...
Running a successful ad campaign on Instagram is all about having a clear objective, setting up the right targeting and delivering creative that will grab the attention of your target audience. Along with your Facebook advertising, Instagram ads can be run entirely from Facebook Ads Manager....
It’s time to say goodbye to Google Adwords. Following 18 years of operating as Google’s search ad platform, Adwords has been put to bed. Google has launched Google Ads in its place, a platform dedicated to search ads, display and video. So what has changed?...
As we kick off a new financial year, now is the time to reflect on the year gone and the year ahead. For us, that means checking in with you - our fantastic clients, partners and supporters - on how we’re doing. How can we provide you...
Recycling old blog content for new mediums is a great way to reach a different audience and build your customer base. Everyone engages with content in a different way. While some people might prefer to read blog content, others will be more receptive to visual...
Last month, Facebook announced that it is trialling a subscription model in Groups, allowing group administrators to charge monthly fees for access. Facebook says the move is to give group admins the financial support needed to give back to their communities. The scheme is in its...
Last month, Instagram celebrated hitting one billion users with the launch of IGTV, a new app offering users the ability to watch long-form video. IGTV’s aim is to give everyone the opportunity to produce long-form video content, not just influencers and big-name content producers. It...
To get started with Facebook advertsing, all you’ll need is a Facebook Business Manager account and the right strategy in place....