Public Relations

Outsmarting your competitors with awards recognition

In the relentless battle for market share, businesses are constantly seeking ways to differentiate themselves and capture the attention of discerning customers. While traditional marketing strategies still hold value, there’s a powerful tool that often gets overlooked: business awards. Winning industry awards isn’t just about bragging rights or adding a shiny trophy to your shelf. […]

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Why award submissions are a cost effective and worthwhile investment

With business spending under the microscope in the current economic environment, you may be asking whether investing in awards is a worthwhile investment. Not only is entering awards far more cost-effective than many other activities to boost credibility, generate leads and convert sales, such as digital marketing or media relations, it tends to have much

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The art of concise writing

In the world of business award submissions, every word counts. A concise and impactful submission can significantly increase your chances of success. The majority of award submissions have tight and non-negotiable word limits, so keeping your responses concise will ensure you don’t have to spend unnecessary time on editing. Cutting down word count from a

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Crisis management for award submissions

Business award submissions can be a complex and time-consuming process. Even with careful planning and preparation, unexpected challenges can arise. From last-minute changes in criteria to unforeseen technical difficulties, these obstacles can derail your submission efforts. This article will explore common challenges and provide strategies to navigate them effectively. Common challenges and solutions 1. Tight

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Back-to-back Grand Stevie Wins at the Stevie Awards for Women in Business!

We’re bursting with excitement to announce another incredible achievement at Green Door Co! For the second year in a row, we’ve been recognised with a Grand Stevie Award at the prestigious Stevie Awards for Women in Business®. The Grand Stevie Award trophies were presented to seven organisations that submitted the best body of entries to

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Awards and customer acquisition

In today’s competitive business landscape, attracting new customers and clients can be a significant challenge. One effective way to stand out from the crowd and drive customer acquisition is through business awards and recognition. By leveraging the power of awards, businesses can enhance their credibility, build trust, and ultimately generate more leads and sales. In

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The importance of research when entering awards

The journey to winning a business award begins with thorough research. It’s not just about identifying suitable awards; it’s about understanding their specific criteria, judging processes, and the kind of submissions that typically win. Without this knowledge, even the most deserving businesses can fall short. Why research matters Identifying the right awards: With countless awards

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The business of awards

As a business owner or marketer, you’ve likely considered entering your business into business awards programs. But have you ever wondered about the business behind these awards? Understanding the mechanics of award programs can provide valuable insights into how to maximise your chances of success. The financial side of awards While awards programs often aim

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