Public Relations

A guide to awards for women-owned businesses

In recent years, there has been a surge in female entrepreneurship, with women launching businesses at unprecedented rates. To recognise and celebrate the achievements of these trailblazing women, numerous business awards programs have been established specifically for women-owned businesses. This article explores some of the most prominent awards and highlights the benefits of participating. The […]

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Leveraging awards for SEO

Business awards can do more than just boost your brand’s reputation; they can also significantly enhance your search engine optimisation (SEO) efforts. By strategically incorporating your award wins into your website and content, you can improve your search engine rankings and attract more organic traffic. The SEO benefits of awards Keyword relevance: Awards often feature

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Balancing award submissions with business priorities

Business awards offer a powerful platform to elevate your brand, attract new clients, and boost employee morale. While some businesses may hesitate to invest time and resources in award submissions, the potential returns far outweigh the costs. Awards aren’t a distraction from your business priorities, they’re a facilitator. Here’s why: Brand recognition: Awards provide a

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