A quick Google search on ‘What to test to optimise email marketing’ will reveal a long list of useful suggestions to enhance the success of your marketing emails. But here at Green Door Co, we know your time is limited, so we chose our 5...
Can you believe there are only 6 weeks till Christmas? The countdown is on! As we head towards the end of the year, now is the time to review whether you achieved your marketing goals for 2018 and reflect on your wins for the year....
When news breaks, certain keywords and topics become highly searched and begin to trend. Hashtags are created and the news topic becomes the talk of the town. Imagine if your brand could leverage news to achieve the same hype. How can you use exciting, positive news...
Here at Green Door Co, we like to stay abreast of the news and what is trending on social media. This week we thought we’d share with you four things that caught our attention for the month of October 2018. The Royal Visit Unless...
Over time email lists experience natural decay. Some people will unsubscribe, and others will change their email addresses. While for the most part a decline in your original subscribers is unavoidable, you can work to increase your email sign ups so that your list is...
Email marketing is one of the most effective ways to market your brand. It gives you the opportunity to speak directly to your customers, promote customer loyalty and drive more sales. Here’s how to get started with your strategy....
Want to improve your blog’s effectiveness? All you need to do is monitor user insights and find out what is working for your blog and what is not. So, which user insights or metrics will help you the most to improve your content, attract more traffic...
Content marketing provides an effective way for brands to build brand awareness, gain new customers, and build loyalty and trust amongst existing audiences. Creating a content marketing strategy involves determining what you would like to accomplish through content and finding a way to make it...