Blog

We’re hiring!

Want to join a fun, fast growing team? Apply to join the Green Door Co team today! Senior PR Consultant (Senior PR Account Manager) The role has the potential to be either full-time or part-time depending on the candidate's availability. Please indicate in your cover letter your preference.  If you...

Woman sitting at laptop guest blogging

What is guest blogging?

Guest blogging involves creating blog content for websites other than your own - for instance online publications and niche blog sites relating to your expertise and industry. Driving traffic to a website that is not your own might seem like a strange idea at first,...

Woman sitting on floor thinking about blog posting

How often should you be posting to your blog?

Maintaining a blog is one of the best ways to attract an engaged audience to your offering. A successful blog can drive more traffic to your website and channel new users into your sales funnel. While there isn’t a perfect posting frequency we’d recommend, publishing a...

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Should I create timely content or evergreen content?

For brands, creating relevant and engaging content is one of the key ways to gain leads and build a flourishing customer base online. So which type of content is best: timely or evergreen? Timely Timely content is content that is relevant to a particular event, season, time...

What tone of voice should my business use online?

The tone of voice you use online will become one of the biggest identifiers of who you are as a brand. Because of this, your tone of voice can have a big influence on whether or not people engage with you. As a general rule, you’ll...

Green Door Co Newsletter – August 2018

As we move well and truly into the second half of the year, you may be wondering where on earth the time is going? I know I am! This year has been jam packed and we have lots of exciting things ahead. This month we kicked off...

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Where to find inspiration for new content

Creating relevant, engaging and rich content on a regular basis can be a challenge for brands. It can be tricky to remain inspired and formulate new content ideas that will attract attention while prompting engagement amongst your target audience. So where are the best places...