Public Relations

Media hook for newspaper headline

What counts as a media hook?

Does your brand have exciting news that you would like to share with the world? Perhaps you are launching a new product range, you might be running your very first event, or maybe your brand is opening a store in a new location. How can...

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newspapers

How to write a media release

If you have news about your business which may be of interest to the media, distributing a media release is a tactic you should consider. A media release (or press release) is a statement which announces your news and is distributed to multiple media outlets...

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