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Megan Keyter

How awards recognition elevates your brand perception

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Brand perception is the lens through which customers view your company, shaping their trust, loyalty, and ultimately, their purchasing decisions. While tangible factors like product quality and customer service are undeniably important, business awards are an often underestimated force that can significantly elevate your brand perception. Winning industry awards isn’t just about adding a shiny […]

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Outsmarting your competitors with awards recognition

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In the relentless battle for market share, businesses are constantly seeking ways to differentiate themselves and capture the attention of discerning customers. While traditional marketing strategies still hold value, there’s a powerful tool that often gets overlooked: business awards. Winning industry awards isn’t just about bragging rights or adding a shiny trophy to your shelf.

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Why award submissions are a cost effective and worthwhile investment

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With business spending under the microscope in the current economic environment, you may be asking whether investing in awards is a worthwhile investment. Not only is entering awards far more cost-effective than many other activities to boost credibility, generate leads and convert sales, such as digital marketing or media relations, it tends to have much

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The psychology behind award-winning submissions

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Winning a business award isn’t just about the facts and figures. It’s about crafting a compelling narrative that resonates with the judges on an emotional level. Understanding the psychology behind award-winning submissions can significantly enhance your chances of success. The power of storytelling Human connection: A well-crafted story can forge a deeper connection with the

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The ethics of award submissions

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The pursuit of business awards can be a competitive endeavor. However, it’s essential to maintain high ethical standards throughout the submission process. By adhering to ethical principles, you can ensure that your submission is fair, honest, and deserving of recognition. Key ethical considerations 1. Honesty and transparency: Accurate information: Ensure that all information provided in

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The art of concise writing

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In the world of business award submissions, every word counts. A concise and impactful submission can significantly increase your chances of success. The majority of award submissions have tight and non-negotiable word limits, so keeping your responses concise will ensure you don’t have to spend unnecessary time on editing. Cutting down word count from a

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Crisis management for award submissions

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Business award submissions can be a complex and time-consuming process. Even with careful planning and preparation, unexpected challenges can arise. From last-minute changes in criteria to unforeseen technical difficulties, these obstacles can derail your submission efforts. This article will explore common challenges and provide strategies to navigate them effectively. Common challenges and solutions 1. Tight

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